Yesterday, we were trying to finish up our plan for the sales posters for A Little Help. I have had someone in mind for quite some time to shoot them. However, today was the day we were finally locking down what we want to do. So, I called the photographer I wanted to shoot the poster and started talking to him.

We started out with the basics, me telling him what I wanted, and him giving me his availability, but I could hear a bit of strangeness in his voice. Now, keep in mind, he is someone that I am friends with socially , so I could talk to him in a way that you can’t with just simply business contacts. So I asked him why there was a hitch in his voice.

It turns out that just that day, while on the treadmill, he had sent out “a voice” (his words…) into the universe. He and his wife are about to have a baby, and he said “today, I need to find a way to $XXXX” Well, strangely, that was the base amount I was able to talk about for shooting.

Or, is it strange? I have repeatedly found that when I put something into concrete terms, it occurs. It’s the concept behind the highly successful “Best Year Yet” book and groups. Be specific, and put your effort behind it, and it will happen.

He had spent the day knocking down other doors trying to make that amount happen. And I happened to be the universe’s messenger that could tell him that was exactly how to operate.