Sundance. That time when half of Los Angeles shuts down, and goes into summer camp mode. Except we’re all wearing heavy coats, and keep not understanding why our iphones don’t respond to our touch (hint: gloves)

This year I did not have a film showing. I debated whether or not I should go. We looked at the calendar, pushed things around, and decided yes. I should.

Now, I have parts of Sundance I love. I’ve been coming to Park City since, I guess, 2004. Of course, in 2004, I only came here mistakenly. I was in Salt Lake City shooting a film (Go Figure), and on a weekend, we decided to head up to Park City to ski. Now, at the time, I was bound and beholden to the House of Mouse, so things like Sundance weren’t on my everyday radar. But, low and behold, I drove to Park City on Saturday morning, got stuck in the traffic, and stayed and played with friends all weekend.

Now 2008 and 2009 I didn’t go. My business partner and I have been so all consumed with the day to day running of the business that taking a week in another city…even when it was work…seemed unfathomable.

So this year, I was back. In the couple days leading up to leaving, my asst and I spend time everyday making sure I’m on all the party lists I need to be on, and planning out my schedule. Now to those of you who don’t do this, what you have to know is that doing the party scene at these festivals is 1. necessary and 2. exhausting Especially if you are like me, and want to go to films in the morning too.

So, a typical Sundance day goes something like this: Up, showered ready and primped for the whole day by a 9am screening, noon screening, lunch meeting, afternoon cocktail party, second afternoon cocktail party, often a third afternoon cocktail party, late afternoon movie, dinner meeting, drinks meeting, sometimes an evening movie, premier party, event party, house party.

did I mention it’s exhausting?

but my favorite part is the films. The fact that I get to spend a week seeing 3-4 films a day is a film geeks dream come true. Were they all good? No. Were there enough that were good to make it satisfying? Absolutely.

So, as I came home, drained….but having reconnected with colleagues and friends from around the world, I can say that the lost sleep and exhaustion was worth it. Being surrounded by a group of people passionately pursuing their dreams is enough to recharge me.

Oh, and it’s super pretty, too.

Tags: festival, fun, marketing, sundance, sundance2010, travel, What do I do?, work life

This entry was posted on Sunday, January 31st, 2010 at 9:10 pm and is filed under Festivals, Uncategorized, Work. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.